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Prof. Dr Willem Mastenbroek
Prof. Dr E. van de Bunt
Drs C. Visser

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Negotiating as emotion management
Prof. dr. W.F.G. Mastenbroek
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Current Events
A simple brand health check
Marketing
The Changing Pattern of the Web
IT / Internet
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Columns
Is Your Company Different?
David Creelman
E-learning’s Quiet Progress
David Creelman
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Articles

Resolve as strategy
It is not the strategy but the implementation
David Creelman
The critical element of strategy is resolve. So don’t focus on improving your strategy. Focus on how to improve resolve. We can learn from fat smokers.
[Human Resources, Article]

'No' seems to be the hardest word
Interview with William Ury
Coert Visser
"Whether and how we say No determines the very quality of our lives. It is perhaps the most important word for us to learn to say gracefully and effectively." William Ury, negotiation expert, co-author of the well-known book Getting to YES is convinced that the skill of saying No is indispensable. He explains this in his new book, The Power of a Positive NO.
[Personal Effectiveness, Reviews]

How emotional are your business goals?
Some arguments against corporate blogging
Luc de Ruijter
Corporate blogs are like the corporate polls and forums from the haydays of the internet revolution. These were short lived hypes, well marketed by IT-vendors. What binds all these gimmicks is their lack of practical purpose other than the seemingly never ending quest for interaction amongst communication advisors.
[IT / Internet, Article]

Moving FORWARD with solution-focused change
A results-oriented and appreciative way of making progress
Coert Visser, Gwenda Schlundt Bodien
The solution-focused approach has helped coaches, trainers, consultants and managers to be more effective in realizing their goals. Moreover, it has often made their work more enjoyable. This article presents a simple, new, and - hopefully - sticky model to describe the solution-focused approach: the FORWARD-model.
[Business Services, Article]

Selling Professional Services
Five-steps towards a more effective services sales process
Mark Hordes
Selling professional services is quite different from selling products. 5 Steps to improve the professional sales process in support of the overall services sales strategy. A hands on approach! Already a quick scan of this contribution will provide you with suggestions directly applicable to your business.
[Marketing, Article]

The Growth Mindset
Interview with Carol Dweck, author of Mindset: The New Psychology of Success
Coert Visser
Nowadays, there is a lot of talk about the 'war for talent' in organizations. How important is talent really? Can capabilities be developed or are they fixed? Should selection practices focus on finding the brightest people or should they focus on people with a great desire to learn? Is it worthwhile for managers to help people learn or is this merely a waste of time? In this interview with Carol Dweck of Stanford University, we find important and fascinating answers.
[Human Resources, Interviews]

The organization as a prototype
Interview with Jeffrey Pfeffer
Coert Visser
“Managers don’t read in the relevant literature; management as a field is almost unique in its being disconnected from the relevant professional literature. It is amazing how even consulting firms, which supposedly are in the intellectual capital business, are incredibly ill-informed about theories and data on management”. What kind of solution Pfeffer has in mind? His recent book 'Hard Facts, Dangerous Half-Truths and Total Nonsense: Profiting From Evidence-Based Management' offers some answers.
[Business Services, Reviews]

Organizational Innovation in Historical Perspective
Part 2 Change management as ‘policy down, actions up’
Willem Mastenbroek
Change efforts often does not live up to their promises because the line organization is involved in rather awkward ways. Project groups, task-forces, steering committees, special coordinators and elaborate training programs obstruct the commitment and the responsibility of bosses and workers. An approach more focused on the responsibilty and commitment of the regular organization is described and clarified with many examples.
[Change Management, Article]

Economics finally on-track
Review of ‘The Origin of Wealth: Evolution, Complexity and the Radical Remaking of Economics’
David Creelman
Any professional needs to know a little about economics because so much of the talk about business refers to economic theory. The neo-classical economics we have all been taught is mainly nonsense. Is there an alternative? There is!
[Financial Management & Control, Reviews]

Organizational Innovation in Historical Perspective
Part 1 New types of organizations are not new
Willem Mastenbroek
Do we need new paradigms and 'breakthroughs'? What has proved its value over the centuries may give us something to hold on. So-called new types of organizations are recent expressions of the evolution of steering and self-organization. The changing balance between closer interdependencies and more autonomous units is related to competitive strength.
[Strategy & Administration, Article]

 

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Readers' Response
Mindsetonline: new website by Carol Dweck
Carol Dweck has a new website for the promotion of her book Mindset, The New Psychology of Success. ...
Coert Visser
Lecturer-HRM
Indeed, the interview thrown insight into the crux of the problem i.e. downsizing. Very few studies...
K. Srinivasa Rao
Don't treat the symptoms, treat the illness
Reading your response, Luc, I'd like to clarify some of my writing. I think you paraphrased it quite...
Richard Peters
Treat the illness, not the symptoms
Reading your response, Luc, I'd like to clarify some of my writing. I think you paraphrased it quite...
Richard Peters
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Readers' Columns
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Is Your Company Different?
Managers frequently warn consultants, “You have to understand, our company is different.” On the ot...
David Creelman
E-learning’s Quiet Progress
In the early days of e-learning people envisioned traditional classroom courses being swept away by ...
David Creelman
Risk and Human Capital Intangibles
It’s not often we look to accounting professors for HR advice, but the exception is when the man we ...
David Creelman
Wise feedback
Geoffrey Cohen and Claude Steel have written an interesting chapter about specific challenges which ...
Coert Visser
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